The Creative Communications Agency
Unlocking Audiences

When it comes to connecting with your audiences, the KINC is the key

You don’t get noticed by being the same. But, it’s not enough to simply be different either. The sweet spot? Finding the common point of difference between you and your audience. That shared peculiarity that turns strangers into friends and communities into culture. We call this the KINC.

The secret to finding it is working out who you’re actually talking to. Whether you’re a Millennial, Gen Z or yet to be, it’s our characteristics and quirks that make us who we are and that offer the secret to unlocking audiences. So, that’s where we start.

It permeates everything we do here at KINC. From big, bold campaigns to the smallest social post. It’s the secret to great creative work (something we know lots about), connecting you to your audiences, and embedding your brand into popular culture.


We’re where your audience is.

We believe communications should always be audience-led. And so our services are as well. From traditional media to social media, creators, content and experiential, the key to unlocking your audience isn’t just in understanding what they say, but how and where they say it.

We’ll guide you from strategy & planning through to execution and amplification, creating work that becomes synonymous with community and culture.

Social Media

Content Creator

Creators & Content



Digital & Print

Digital & Print Media


Unlocking a Gen Z audience with music, street art and sustainability culture

TimberlandRead more

Unlocking an 18-24yrs Audience for Jägermeister through Irreverence, and Exclusivity Culture

JägermeisterRead more

Unlocking a youth lifestyle audience beyond core gaming communities.

SCUFRead more

Using music to keep New Era at the heart of Youth Culture

New EraRead more

Unlocking tech, lifestyle and gaming communities, building brand credibility and trust.

SkullcandyRead more

Unlocking a ‘Fast Laner’ audience for Dunlop Tyres

DunlopRead more

Unlocking a youth audience outside of the sport, targeting 16-24 year olds

England RugbyRead more

Charles Tyrwhitt International Men’s Day: Under The Surface

At KINC Agency, we believe in the power of impactful collaborations that go beyond the surface. To celebrate International Men’s Day, we’ve proudly joined forces with Charles Tyrwhitt, as the official formalwear partner to England Rugby and leading rugby mental health charity, LooseHeadz, to shed light on mental health awareness.

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Celebrating 50 Years of The North Face Expedition PARKA Jacket

The North Face entrusted us with the exciting task of crafting a captivating in-store activation to commemorate the 50th Anniversary of their iconic Expedition PARKA Jacket. Venturing into unexplored territories, we redefined the art of connecting with adventure, curating an immersive experience within their Regent St. Flagship store.

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