Video content is without question one of the most influential and growing mediums in the digital space right now. Short-form video content, in particular, caters perfectly to modern audiences. Platforms like TikTok, Instagram Reels, and YouTube Shorts have become popular for their easily “snackable” content. These formats are highly effective at grabbing viewers’ attention and quickly conveying a message.
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KINC lead the opening of the new Charles Tyrhwitt store on Regent Street, running a wide-reaching press plan that included interviews with both the CEO and Founders of the company across a range of titles in the business news, national and lifestyle spaces, and hosting an event at the new store to showcase the brand’s latest collections.
KINC ignited the slopes at Snowbombing 2024 with an electrifying influencer campaign for Fireball.