KINC teams up Loco Dice x New Era Caps
Yassine Ben Achour AKA Loco Dice, a pioneer of the movement to blend electronic music with hip-hop, has partnered with iconic lifestyle brand to release the special collection.
The collection started in a meeting in his hometown of Dusseldorf where the cap artwork was designed. The cap features a raised embroidered logo to signify his year of birth in 1974 with dual flags on the inner sweatband to represent his family roots in both Tunisia and Germany.
Loco Dice has performed all over the world, including a four-year residency in Ibiza at the iconic DC-10. Along with his performances he has created his own label, Desolat, featuring the likes of tINI, Guti, Huxley, Sante & Butch over its almost ten year life span.
Commenting on the exclusive collection Loco Dice said; “You wear what fits best on your head and for me that is New Era. That is the reason why I designed this cap and I stand for it. I am very pleased to be a part of it.”
To celebrate the release of the collaboration, KINC organised a launch party at it’s Flagship Store in Berlin on in June where Loco Dice performed an exclusive set at the event alongside special guests on his label.